Jay-Z shocks fans by returning music to Spotify on his 50th birthday

 nypost.com  12/04/2019 16:36:55   Rob Bailey-Millado

The Tidal has turned for Jay-Z and Spotify.

After a two-year impasse, the rapper-producer is celebrating his 50th birthday Wednesday  with a surprise gift to the music-streaming giant.

Despite being the high-profile owner of rival music streaming service Tidal, the artist born Shawn Corey Carter has re-released his entire music catalog.

Happy birthday, Hov, Welcome back to Spotify,” the company hyped Wednesday morning on Twitter.

Immediate fan reactions ranged from bemused disbelief to “it’s about damn time.”

Reps for the Roc Nation founder did not immediately respond to The Post’s request for comment  but Spotify’s lucrative streaming profits were surely the big draw.

Jay-Z’s solo work was yanked from both Apple and Spotify in April 2017.

Although, 21-time Grammy winner’s catalog was promptly restored to Apple Music  it remained banned on Spotify at the request of the artist.

Jay-Z acquired Tidal for $56 million in 2014 from Norwegian media firm Schibsted ASA. They next year, he introduced fellow artists such as Rihanna and Alicia Keys as co-owners.

The embattled Tidal was touted as an outlet to net artists a greater share of streaming profits, but appeared unable to substantially grow its customer base.

A year after acquiring Tidal, Jay-Z shot off a letter to its previous owners, accusing them of overstating subscriber numbers at the time of the deal. By 2017, Sprint bought a 33 percent stake in Tidal, following reports that the company was in sales talks with Apple.

In January, the company came under fire for allegedly inflating its streaming numbers.

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