According to the latest data from Strategy Analytics, 9.2 million smart speakers were in the first quarter of this year. Category creator Amazon is still riding the wave of being first to market as it delivered 4 million units from January through March. That doubled the 2 million devices it shipped during last year's first quarter. Despite that growth, other manufacturers did even better and Amazon's market share declined from the 81.8% it had during Q1 of 2017 to the 43.6% it had during this year's first three months.
The remaining smart speaker manufacturers transported 1.3 million smart speakers from January through March this year, an 809% year-over-year improvement. Those other brands captured 13.8% of the market during Q1, up from last year's 5.8%.
Overall, 9.2 million total smart speakers shipped from January through March. That was a 278% hike from the 2.4 million units transported during the same three months last year.